Get the Craig Tough Home Marketing Advantage

66 Marketing Initiatives to Sell Your Home Fast
and Put More Money in Your Pocket

“Unlike many real estate agents who rely strictly on the MLS or Facebook to sell your home, I use 66 different
marketing initiatives to sell your home fast, and put more money in your pocket. From conventional advertising
to internet marketing, we get the exposure you need to sell your home quickly. Also …

Save Thousands on Real Estate Related Services!

Showing Your Home Month After Month in This Buyers’ Market
Can Be Really Inconvenient …

“My Calgary Home Buyers & Sellers Guide Attracts Pre-Qualified Buyers, Not Tire Kickers,
& Avoids a Lot of Frustration for Both Parties”
Currently in Calgary, it's a buyers’ market, so there's no better time to buy a home.
My home buying guide will attract pre-qualified buyers because it shows you, step by step, exactly how to …

Buy the Right House For You, At Any Time, In Any Market!


2801 910 5 Avenue SW

Calgary – Downtown Commercial Core

  • Details

  • List Price $2,999,999
  • MLS® No. C4237101
  • Style Single Level Unit
  • Bedrooms 2
  • Bathrooms 3
  • Year Built 2008
  • Age 11
  • Amenities Air Conditioning-Central, Balcony, Ceiling 9 ft., Handicap Access, Sprinkler System-Fire
  • Sq ft 3141
  • Condo Fee $1,752 / Monthly
  • Features Low Maintenance Landscape, Playground Nearby, Private Setting, Public Transportation, River View, Schools, Shopping Nearby, View Downtown, View Mountain
  • Address # 2801 910 5 Avenue SW, Calgary, AB

Executive air-conditioned Penthouse Apartment located in 5 West with Spectacular Mountain and River Views. Over 3000 sq ft, 2 bedrooms, plus a den, 3 bathrooms. Very bright and open plan with lots of full-length windows and coffered ceilings. Formal dining room with mountain views. Gourmet kitchen with granite countertops and designer tiled backsplash with stainless steel appliances, walk-in-pantry and a large eating area. A gorgeous water fall separates the kitchen from the large great room with amazing views, fireplace and the windows have electronic coverings. 2 decks, one on east side, one on the west side. Spacious family or flex room. Beautiful west facing master bedroom with full length windows and 6-piece ensuite with jetting tub, oversized steam shower, heated towel bars and huge walk-in-closet. 2nd bedroom facing east with 3-piece ensuite and large walk-in-closet. 2-piece powder room, spacious den and large laundry room. See Additional Remarks. Concierge service Monday to Friday 8 am to 8 pm. 2 underground heated parking stalls 71 & 72, storage locker. Quiet building. Pride of Ownership shown throughout. Ideal for Professional couple or executive. Walking distance. Exceptional Value!

Features: Low Maintenance Landscape, Playground Nearby, Private Setting, Public Transportation, River View, Schools, Shopping Nearby, View Downtown, View Mountain

36 Mary Dover Drive SW

Calgary – Currie Barracks

  • Details

  • List Price $1,700,000
  • MLS® No. C4248990
  • Style 2 Storey
  • Bedrooms 3+1
  • Bathrooms 5
  • Year Built 2010
  • Age 9
  • Amenities Air Conditioning-Central, No Animal Home, No Smoking Home, Sprinkler System-Underground, Vaulted Ceiling
  • Sq ft 3474
  • Lot 6,308 sq ft
  • Features Fenced, Flat Site, No Back Lane, No Through Road, Park/Reserve, Shopping Nearby, Treed Lot
  • Address 36 Mary Dover Drive SW, Calgary, AB

Executive custom-built air-conditioned 2 storey with fully developed basement in show home condition. Backs onto the park! One of the nicest streets in Currie Barracks. Total of 4 bedrooms plus a main floor den 2nd floor bonus room, 5 bathrooms. Very bright and open plan. 10-foot ceilings on all floors, extensive upgrades throughout. Must be seen to appreciate quality and detail in this custom home. Formal great room with double sided stone packed fireplace to ceiling to a 2 storey cathedral ceiling in the dining room, open to a gourmet kitchen with centre island with granite counter tops and designer tiled backsplash with stainless steel Miele appliances. Walk in pantry, main floor den with double French doors, 2-piece powder room and main floor laundry/mudroom with sink and cabinets. Patio sliding doors from dining room lead to large concrete patio and under ground sprinkler system. See Additional Public Remarks. Gorgeous staircase leading upstairs to large master bedroom with 5-piece spa ensuite with soaker tub and oversized shower and huge walk in closet with built ins. Walkway overlooking dining room leads to 2 other good-sized bedrooms with walk in closets both with ensuites. Huge bonus room with gas fireplace. Professionally developed basement with wet bar, media/family and games room, bedroom with 3-piece bathroom and a large storage room. Radiant in floor heat in basement. Rinnai instant hot water system. 2 furnaces, oversized garage with double doors holds 3 cars. Pride of ownership shown through out! Great location, close to schools, amenities, and minutes to downtown. Excellent family home! Exceptional Value!

Features: Fenced, Flat Site, No Back Lane, No Through Road, Park/Reserve, Shopping Nearby, Treed Lot

42 McKenzie Lake Island SE

Calgary – McKenzie Lake

  • Details

  • List Price $1,695,000
  • MLS® No. C4255760
  • Style Bungalow
  • Bedrooms 1+2
  • Bathrooms 3
  • Year Built 1998
  • Age 21
  • Amenities Air Conditioning-Central, No Animal Home, Patio, Pool-Indoor, Sprinkler System-Underground, Wall Unit-Built-In, Wood Windows
  • Sq ft 2328
  • Lot 13,100 sq ft
  • Condo Fee $300 / Monthly
  • Features Backs Onto Lake, Cul-De-Sac, Gated Community, Lake Access Property, Lake View, Landscaped, No Back Lane, Park/Reserve, Private Setting, Schools, Shopping Nearby, Sloping Lot, Treed Lot, View
  • Address 42 McKenzie Lake Island SE, Calgary, AB

Rare opportunity in this Executive custom-built Bungalow with Developed walkout basement with Swimming Pool and Triple attached garage on a West backyard located in Prestigious McKenzie Lake Island gated community. Over 4300 square foot on 2 levels. Very bright and open plan total of 3 bedrooms plus a main floor den and 3 bathrooms. Formal dining and great room. Gourmet kitchen centre Island one to large eating area and family room. Large master bedroom with a 5-piece ensuite. Professional developed walkout basement with 2 bedrooms, bathroom, recreation room and beautiful indoor pool. Spectacular landscaped yard with large deck and concrete patio. Gorgeous views with a dock. Triple attached garage. Pride ownership shown throughout. Exceptional Value.

Features: Backs Onto Lake, Cul-De-Sac, Gated Community, Lake Access Property, Lake View, Landscaped, No Back Lane, Park/Reserve, Private Setting, Schools, Shopping Nearby, Sloping Lot, Treed Lot, View

Are you looking for a Calgary Real Estate Agent to sell your home?

Many Calgary Real Estate Agents are “Weekend Warriors” who are “Just passing through”and aren’t committed to doing what it takes to…

Get Your Home Sold Quickly For Top Dollar…

So what sells houses? Real Estate Agents? The location? The Price? Marketing?

What sells houses? Most Calgary Real Estate Agents will tell you that it’s an ethical Real Estate Agent with high morals and principles… them! But the fact is, with CREB® and other local governing bodies, rest assured that the vast majority of the over 5,000 real estate agents in Calgary are operating ethically, and the ones that aren’t will most likely get caught. It’s not who they are that sells houses, it’s what they do!

Is it location? Nothing you can do about location. It is where it is.

Condition? Absolutely. How well you have maintained your home and what value has been maintained by that is certainly a factor.

Price? Absolutely. It has to be priced right. If it’s priced too high it won’t sell. But being priced right is NOT enough to sell a house!

It has to be marketed properly and many Calgary Real Estate Agents do not properly advertise or market a home and nobody teaches them how to do it!

Most Calgary Real Estate Agents Market Your Home By Listing it on the Multiple Listing Service (MLS®), Posting it on Facebook, Highlighting it on Their Website, Putting a Sign on Your Lawn and Hoping That it Sells Before the Listing Runs Out

The question is, which one sells more houses? How many houses are sold because the buyer found it on the MLS®? How about on Facebook? How about on a real estate agent’s website? Or were they driving through the neighbourhood they wanted to live in and saw the sign on the lawn, called the listing realtor and bought the house? Unfortunately, no one keeps track of those crucial statistics, so I have compiled a list of every possible way of advertising and marketing houses for sale, and then started implementing them…

Introducing the Craig Tough Home Marketing Advantage

There are 66 Marketing Initiatives That Will Sell Your Home,
Here Are Some of the Most Popular…

Multiple Listing Service (MLS®)

The Calgary MLS® is an online database with software that shows all of the houses that are available for sale in Calgary. You can find houses by neighbourhood, price, square footage, type, etc. and it lists all of the qualities, along with pictures and possibly videos of the houses that are for sale.

The Sign on the Lawn and Listing Agent

Many houses are sold because people look at which neighbourhood they want to live in and then drive around that neighbourhood to see what’s available. They then call the listing agent rather than hiring a buyers agent, because they think the listing agent might lower their commission since they’ll be getting both the listing (or selling) commission and the buying commission.

Real Estate Office Walk-in and Buyers Agents

Many houses are sold because buyers see real estate offices, walk in, and sign a Buyers Agent Agreement whereby they agree to work with one agent who will help them find their dream home.


Does Facebook work to sell houses? Absolutely! Many people spend a lot of time on Facebook and if you advertise where people spend a lot of time, you’ll find buyers, and sellers.


Most people use Google to search for things and houses are no exception. Craig Tough pays a local search expert to get his website ranking as high as possible.

Open Houses

An open house is when a real estate agent takes about 4 hours on a Saturday or a Sunday to put Open House signs up around your neighbourhood and show people in the neighbourhood your home. While a lot of people think that an open house works well to sell your house, it typically acquires buyers for the house sitting agent, who then, more often than not, buy a different home. Craig Tough does them as often as he can, in an effort to build his list of buyers.

Trade Shows

Trade shows are a good place to sell houses. The Calgary Real Estate Board’s trade show is also a good place:

Website Free Reports

Free reports on websites tend to attract both buyers and sellers. Check Craig Tough’s out at the top of this page!

More coming soon…

In the meantime, call Craig Tough at 403-830-5458 and if you’re selling your home, he’ll provide you with a FREE, no obligation Home Evaluation and an informative in-home presentation.