Get the Craig Tough Home Marketing Advantage

66 Marketing Initiatives to Sell Your Home Fast
and Put More Money in Your Pocket

“Unlike many real estate agents who rely strictly on the MLS or Facebook to sell your home, I use 66 different
marketing initiatives to sell your home fast, and put more money in your pocket. From conventional advertising
to internet marketing, we get the exposure you need to sell your home quickly. Also …

Save Thousands on Real Estate Related Services!

Showing Your Home Month After Month in This Buyers’ Market
Can Be Really Inconvenient …

“My Calgary Home Buyers & Sellers Guide Attracts Pre-Qualified Buyers, Not Tire Kickers,
& Avoids a Lot of Frustration for Both Parties”
Currently in Calgary, it's a buyers’ market, so there's no better time to buy a home.
My home buying guide will attract pre-qualified buyers because it shows you, step by step, exactly how to …

Buy the Right House For You, At Any Time, In Any Market!


548 Willow Brook Drive SE

Calgary – Willow Park

  • Details

  • List Price $3,799,999
  • MLS® No. C4131918
  • Style 2 Storey
  • Bedrooms 5
  • Bathrooms 6
  • Year Built 2017
  • Age 1
  • Amenities Air Conditioning-Central, Open Beam, Vaulted Ceiling
  • Sq ft 4,555
  • Lot 12,777 sq ft
  • Features Fenced, Flat Site, Golf Nearby, Landscaped, Playground Nearby, Schools, Shopping Nearby
  • Address 548 Willow Brook Drive SE, Calgary, AB

This grandeur home is located in the sought after community of Willow Park. Sitting on a 120x100 ft property, this 6237 sq ft home is nothing short of exquisite. With an extremely well thought out floor plan, the home developer, Elevation Luxury Homes left no luxurious detail spared. Entering the double arched doors, you will find yourself in awe of the grand curved staircase and spacious, open floor plan. The kitchen is fitted with handmade cabinets and Miele appliances including a professional range, double fridge and freezer, as well as a built in espresso maker and wine fridge. The main floor master bedroom is spacious and luxurious with double wide doors walking out onto a private outdoor living space. An outdoor fireplace allows for year round use of this space and the automatic shades offer privacy indoors or out. The master retreat continues on into the ensuite with large glass shower, free standing tub and double vanities. The spacious walk in closet includes the convenience of separate laundry.

Features: Fenced, Flat Site, Golf Nearby, Landscaped, Playground Nearby, Schools, Shopping Nearby

415 47 Avenue SW

Calgary – Elboya

  • Details

  • List Price $1,889,000
  • MLS® No. C4161660
  • Style 2 Storey
  • Bedrooms 4
  • Bathrooms 6
  • Year Built 2014
  • Age 4
  • Amenities Air Conditioning-Central, Balcony, Ceiling 10 ft., Deck, No Smoking Home, Patio, Sprinkler System-Underground, Swirlpool Bath (Jacuzzi), Vaulted Ceiling, Wall Unit-Built-In
  • Sq ft 3,419
  • Lot 6,006 sq ft
  • Features Back Lane, Fenced, Landscaped, Playground Nearby, Schools, Shopping Nearby
  • Address 415 47 Avenue SW, Calgary, AB

Luxurious custom built home located in Upper Elboya & steps to Elboya Park. Offering 4800+ SF of bright & open living space featuring a triple garage, white oak hardwood floors, designer lighting, built-in speakers, 2 fireplaces & infloor heat. The main floor includes a den w/ built-ins, open living & dining space separated by barnwood sliding doors, family room open to the chef's dream kitchen w/ ceiling height cabinets, Dacor appliances, mosaic backsplash, granite counter tops & granite waterfall island. The formal dining room offers access to the south facing backyard, deck & patio. A breakfast nook, mud/laundry room & powder room complete this space. Upper level offers a balcony, vaulted master w/ huge walk-in closet, & spa-like ensuite w/ jetted tub & 2 person steam shower. There are 2 guest bedrooms each w/ their own ensuite & over-sized closets. The basement is complete w/ a wine cellar, family room w/ games area & wetbar, media room, 4th bedroom & 4 pce bath.

Features: Back Lane, Fenced, Landscaped, Playground Nearby, Schools, Shopping Nearby

164 Eagle Ridge Drive SW

Calgary – Eagle Ridge

  • Details

  • List Price $1,750,000
  • MLS® No. C4136920
  • Style 2 Storey
  • Bedrooms 4
  • Bathrooms 4
  • Year Built 1976
  • Age 42
  • Amenities Air Conditioning-Central, Balcony, Deck, No Smoking Home, Programmable Thermostat, Security Window Bars, Sprinkler System-Underground, Vaulted Ceiling, Wall Unit-Built-In
  • Sq ft 3,163
  • Lot 12,719 sq ft
  • Features Backs Onto Park/Trees, Fenced, Golf Nearby, Landscaped, Low Maintenance Landscape, No Back Lane, No Through Road, Park/Reserve, Playground Nearby, Public Transportation, Schools, See Remarks, Shopping Nearby
  • Address 164 Eagle Ridge Drive SW, Calgary, AB

DID YOU SEE THE PRICE REDUCTION?!?! Seller is in the HOLIDAY SPIRIT so take advantage before its too late! What a home! Prominently located in Eagle Ridge Dr. this professionally designed home includes 4 large bdrms/3.5 baths/main floor office/mud room/polished hardwood floors/heated stone floors/contemporary glass railing/vaulted ceilings/central A/C/newer roof/High Efficiency furnaces & hot water tanks. Custom gourmet kitchen w. premium finishes; Caesarstone counters & center island, custom Zebrano cabinets, tempered glass doors, sleek glass backsplash & highest quality appliances. EcoSmart's indoor fire feature & custom built-ins are exquisitely featured in the family room. The master suite includes walk-in closet, an opulent master ensuite w. standalone soaker tub, deluxe steam shower & heated floors. Lower level has rec room/family room/workout room/bath/cold/wine room/laundry room. A quick stroll to Heritage Park/Reservoir/pathway system/Rocky View Hospital & just minutes to downtown.

Features: Backs Onto Park/Trees, Fenced, Golf Nearby, Landscaped, Low Maintenance Landscape, No Back Lane, No Through Road, Park/Reserve, Playground Nearby, Public Transportation, Schools, See Remarks, Shopping Nearby

Are you looking for a Calgary Real Estate Agent to sell your home?

Many Calgary Real Estate Agents are “Weekend Warriors” who are “Just passing through”and aren’t committed to doing what it takes to…

Get Your Home Sold Quickly For Top Dollar…

So what sells houses? Real Estate Agents? The location? The Price? Marketing?

What sells houses? Most Calgary real estate agents will tell you that it’s an ethical real estate agent with high morals and principles… them! But the fact is, with CREB and other local governing bodies, rest assured that the vast majority of the over 5,000 real estate agents in Calgary are operating ethically, and the ones that aren’t will most likely get caught. It’s not who they are that sells houses, it’s what they do!

Is it location? Nothing you can do about location. It is where it is.

Price? Absolutely. It has to be priced right. If it’s priced too high it won’t sell. But being priced right is not enough to sell a house.

It has to be marketed properly and many Calgary Real Estate Agents do not properly advertise or market a home and nobody teaches them how to do it!

Most Calgary Real Estate Agents Market Your Home By Listing it on the Multiple Listing Service (MLS), Posting it on Facebook, Highlighting it on Their Website, Putting a Sign on Your Lawn and Hoping That it Sells Before the Listing Runs Out

The question is, which one sells more houses? How many houses are sold because the buyer found it on the MLS? How about on Facebook? How about on a real estate agent’s website? Or were they driving through the neighbourhood they wanted to live in and saw the sign on the lawn, called the listing realtor and bought the house? Unfortunately, no one keeps track of those crucial statistics, so I have compiled a list of every possible way of advertising and marketing houses for sale, and then started implementing them…

Introducing the Craig Tough Home Marketing Advantage

There are 66 Marketing Initiatives That Will Sell Your Home,
Here Are Some of the Most Popular…

Multiple Listing Service (MLS)

The Calgary MLS is an online database with software that shows all of the houses that are available for sale in Calgary. You can find houses by neighbourhood, price, square footage, type, etc. and it lists all of the qualities, along with pictures and possibly videos of the houses that are for sale.

The Sign on the Lawn and Listing Agent

Many houses are sold because people look at which neighbourhood they want to live in and then drive around that neighbourhood to see what’s available. They then call the listing agent rather than hiring a buyers agent, because they think the listing agent might lower their commission since they’ll be getting both the listing (or selling) commission and the buying commission.

Real Estate Office Walk-in and Buyers Agents

Many houses are sold because buyers see real estate offices, walk in, and sign a Buyers Agent Agreement whereby they agree to work with one agent who will help them find their dream home.


Does Facebook work to sell houses? Absolutely! Many people spend a lot of time on Facebook and if you advertise where people spend a lot of time, you’ll find buyers, and sellers.


Most people use Google to search for things and houses are no exception. Craig Tough pays a local search expert to get his website ranking as high as possible.

Open Houses

An open house is when a real estate agent takes about 4 hours on a Saturday or a Sunday to put Open House signs up around your neighbourhood and show people in the neighbourhood your home. While a lot of people think that an open house works well to sell your house, it typically acquires buyers for the house sitting agent, who then, more often than not, buy a different home. Craig Tough does them as often as he can, in an effort to build his list of buyers.

Trade Shows

Trade shows are a good place to sell houses. The Calgary Real Estate Board’s trade show is also a good place:

Website Free Reports

Free reports on websites tend to attract both buyers and sellers. Check Craig Tough’s out at the top of this page!

More coming soon…

In the meantime, call Craig Tough at 403-830-5458 and if you’re selling your home, he’ll provide you with a FREE, no obligation Home Evaluation and an informative in-home presentation.